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How to Adopt a Mobile First Mindset as a Content Creator

How to Adopt a Mobile First Mindset as a Content Creator

Blogging

I’ve been a blogger and content creator for nearly a decade now. It started out as a hobby, and ten years ago technology was very different. I’d go on my…

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5 Content Marketing Strategies When Business Is Slow

5 Content Marketing Strategies When Business Is Slow

Marketing

We’ve recently seen a shift in our economy. This is recent, but it’s not exactly news. All businesses have felt an impact from the global pandemic, and by now the…

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Universities Are Too Expensive to Survive 2020

Universities Are Too Expensive to Survive 2020

Education

Universities hold a unique place in the American economy. They’re significantly more expensive than other countries, but people continue to pay the cost. Students view education as an investment in…

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Ten Humbling Realities for the Class of 2020

Ten Humbling Realities for the Class of 2020

Self Improvement

I had been preparing for college my whole life. Whether or not I wanted to go, my parents always spoke of college as a life goal. Then, I graduated high…

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Is COVID-19 Pushing Restaurants to a Netflix-Style Revolution?

Is COVID-19 Pushing Restaurants to a Netflix-Style Revolution?

Product

In 2008, watching a movie had a different meaning. Customers had one of five options: theater, rent-in-store, rent-by-mail, buy or download. Then, Netflix introduced streaming and the game was changed….

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Trader Joe’s: 11 Reasons People Join the Cult

Trader Joe’s: 11 Reasons People Join the Cult

Marketing

Looking for Kool Aid? You won’t find it at Trader Joe’s. You will find naturally flavored fruit drink mix with no high fructose corn syrup. I’m drinking the off-brand Kool…

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Navigating Personal Growth During COVID-19

Navigating Personal Growth During COVID-19

Self Improvement

On Thursday, March 19th, 2020 California Governor Gavin Newsom held a press conference issuing a “stay at home” order for California residents. This was at about 6:30 PM, and less…

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How Pokemon Go Survived a Quarantine

How Pokemon Go Survived a Quarantine

Product

It was summer 2016. Parks were flooded with children, teens, and adults trying to catch virtual monsters. Pokemon Go was a mobile phenomenon, but like all fads the sensationalism would…

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Authentic Marketing in the Battle Between Coke & Pepsi

Authentic Marketing in the Battle Between Coke & Pepsi

Branding

Brand are always looking for ways to get noticed. New products and flashy ads are nice, but brand identity needs to extend beyond that. We live in a world where…

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How to Design with Emotional Intelligence

How to Design with Emotional Intelligence

Design

Machines are replacing humans in many aspects of life, but there are some areas where a machine can never replace us. With all good business practices, there’s an emotional component….

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Archives

What I’ve Been Saying

  • Can Target Survive Its Forced Rebrand?
  • The Switch 2: Nintendo’s Most Troubled Launch
  • Public Bathrooms: Why are They Disappearing in America?
  • 5 Reasons Young Adults are Becoming More Conservative
  • Spirit Halloween: The genius behind the mask
 

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