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How Hostile Architecture is Ruining Cities

How Hostile Architecture is Ruining Cities

Design

If you’ve visited a big city recently, you may have noticed some changes. Benches look different, curbs and walls have been restructured, and the number of public amenities has decreased….

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8 traits that are red flags in your 30s

8 traits that are red flags in your 30s

Self Improvement

You’ve probably heard the adage that you get wiser as you get older. And there’s one definite truth to this — I’m getting older. Now that I’m in my 30s, I can…

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CosMc’s: McDonald’s Attempt to Reinvent the Beverage Industry

CosMc’s: McDonald’s Attempt to Reinvent the Beverage Industry

Marketing

America is changing its attitude toward restaurants, and it’s motivating McDonald’s to make a cosmic change. In late 2023, McDonald’s Corporation opened its first CosMc’s location — a beverage-focused restaurant with offerings…

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Could Hydro Flask Take the Throne Back From Stanley?

Could Hydro Flask Take the Throne Back From Stanley?

Branding

By this point, you’ve probably heard of the Stanley cup trend. People are lining up to get them, kids are teased if they don’t have them, and “WaterTok girlies” rely…

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Threads won’t be taking over Twitter any time soon

Threads won’t be taking over Twitter any time soon

Social Media

It’s been a challenging year for Twitter. Now in its Elon Musk era, the social platform’s name officially became X (though I will continue to call it Twitter in this…

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Manscaped: Five Ways Marking Built the Brand

Manscaped: Five Ways Marking Built the Brand

Branding, Marketing

If you have any hair on your body, chances are you own a razor of some sort. Hair-shaving products are essential items, and generally, they’re not very fun to purchase,…

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Is Touch ID Still Better Than Face ID?

Is Touch ID Still Better Than Face ID?

Design, Technology

The release of the iPhone 15 has been fairly underwhelming. General consensus: Don’t rush out and buy it. Beyond the USB-C port, there wasn’t a whole lot new. But, I…

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Hustle Culture: Five Toxic Traits It Instilled in Me

Hustle Culture: Five Toxic Traits It Instilled in Me

Self Improvement

Five years ago, I felt lost. My career wasn’t moving in the direction I hoped, and I was searching for advice anywhere I could. This led me down internet rabbit…

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TOMS: What happened to the once-popular shoe brand?

TOMS: What happened to the once-popular shoe brand?

Branding, Marketing

One decade ago, TOMS was stepping toward world domination. The footwear brand was known for its distinct espadrilles and its “buy one, give one” model. Each time someone bought a…

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Shoplifting Is Ruining the Retail Experience

Shoplifting Is Ruining the Retail Experience

Business

Everything is getting really expensive, so a discount sounds nice. The latest promotion: 100% off. Of course, that’s too good to be true, and it isn’t true, legally. However, legality…

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Archives

What I’ve Been Saying

  • How Quince’s Direct to Consumer Model is Changing Retail
  • 10 Tips to Master GEO and AEO (From Someone Who Was Forced to Learn)
  • How iHeartMedia Made Us Say iHateRadio
  • Can Target Survive Its Forced Rebrand?
  • The Switch 2: Nintendo’s Most Troubled Launch
 

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